Privacy policy

Mood Banana (operated by Banana Venturez Private Limited, hereinafter referred to as "we," "us," or "our") operates the e-commerce website www.moodbanana.com (the “Platform”), offering a range of wellness products. We are deeply committed to protecting your privacy and handling your personal data with utmost care and transparency. This Privacy Policy explains how we collect, use, process, disclose, and protect your personal data when you visit, use, or make a purchase from our Platform.

Our registered legal entity is Banana Venturez Private Limited, with the address Gala No. 1, Building No. 6, Gayatri Complex, Val, Bhiwandi, Maharashtra 421302, India.

We comply with applicable Indian laws, including the Information Technology Act, 2000, and adhere to the principles of the Digital Personal Data Protection Act, 2023.

By accessing or using our Platform, you provide your free, specific, informed, unconditional, and unambiguous consent to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with any part of this Policy, please do not use our Platform.

1. Scope and Applicability of This Policy This Policy applies to the processing of your digital personal data within India, whether collected online or collected offline and digitized. It also applies to processing of your personal data outside India if it is for the purpose of offering goods or services to you within India.

2. Information We Collect We collect various types of personal data to provide and improve our services, products, and enhance your experience on the Platform. We collect data directly from you, automatically through your use of the Platform, and from third-party sources.

2.1. Information You Provide Directly: This includes personal data you actively input when you:

  • Create or update your Mood Banana account.

  • Place an order for products as a registered user or guest.

  • Subscribe to our newsletters or marketing communications.

  • Participate in surveys, contests, or promotions.

  • Contact our customer support.

  • Provide feedback or reviews.

The types of personal data collected may include:

  • Contact Information: Your name, email address, phone number, and delivery address (including billing and shipping addresses).

  • Account Information: Your unique User ID and password (if you create an account).

  • Financial Data: Details required for payment processing, such as credit/debit card details, UPI IDs, or other banking details. Please note that we do not directly store your sensitive payment card details on our servers; these are securely processed by our PCI DSS compliant third-party payment partners.

  • Communication Data: Records of your communication with us, including emails, chat conversations, and call recordings.

  • Demographic & Preference Data (Optional): We may, from time to time, collect optional data such as gender, age group, or specific preferences related to product usage or wellness needs, particularly through surveys or specific service offerings intended to enhance personalization. Providing this information is entirely optional, and your choice not to provide it will not affect your ability to use the core functionalities of the Platform or purchase products. If collected, such data will be handled with the utmost care and security, and any use for public insights (e.g., aggregated trends) will be strictly anonymized.

2.2. Information Collected Automatically: When you access and use our Platform, we automatically collect certain information about your device and interaction:

  • Usage Data: Information about your interactions with our Platform, including access dates and times, features or pages viewed, time spent on pages, clickstream data, crashes and other system activity, and the third-party sites or services used before or in the course of interacting with our Platform.

  • Device Data: Information about the devices used to access our Platform, including hardware models, device IP address, operating systems and versions, software, preferred languages, unique device identifiers, browser type, and mobile network information.

  • Purchase Data: Details regarding the products you view, add to your cart, purchase from the Platform, the amount spent, and payment methods used.

  • Cookies, Log Files, Web Beacons, and Tracking Pixels: We use these technologies to collect information about your Browse behavior, recognize your browser, track activity, and understand your preferences.

    • Cookies: Small text files placed on your device.

    • Log Files: Track actions occurring on the Platform, collecting data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

    • Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Platform.

2.3. Information from Third Parties: We may receive information about you from third-party service providers, such as analytics providers, advertising networks, social media platforms, or business partners. This data may be combined with information we collect directly or automatically to improve our services and your experience.

3. How We Use Your Information (Purpose of Processing) We use the personal data we collect for the following lawful purposes:

  • To Provide and Maintain the Platform: To create and manage your Mood Banana account, process and fulfill your orders (including payment processing, shipping, and order confirmations), and facilitate core functionalities of the Platform.

  • To Improve and Personalize Your Experience: To enhance and optimize our Platform, develop new products and features, conduct research and analysis, personalize content, and offer tailored product recommendations and upsells based on your preferences and Browse history.

  • For Communication and Customer Support: To provide customer service, respond to your inquiries, send you transactional messages (order updates, shipping notifications), and keep you informed about important Platform updates.

  • For Marketing and Advertising: To send you promotional emails, SMS messages, and newsletters about our products, offers, and promotions. We also use data for targeted advertising on third-party platforms (such as Meta Pixel and Google Ads) to show you relevant ads based on your interests and interactions with our Platform. You will always have clear options to manage your preferences or opt-out of these marketing communications.

  • For Safety, Security, and Fraud Prevention: To detect and prevent fraudulent activities, misuse of the Platform, and to ensure the security and integrity of our systems and your data.

  • For Legal Compliance and Requirements: To comply with applicable laws, regulations, legal processes, and governmental requests, and to resolve disputes or address claims related to the use of our Platform.

4. Information Sharing and Disclosure We do not sell, rent, or trade your personal data to third parties. We may share your information with trusted categories of third-party service providers only when necessary to perform services on our behalf or to comply with legal obligations. These third parties are contractually obligated to protect your information and use it only for the purposes for which it was shared.

Categories of third parties with whom we may share your information include:

  • E-commerce Platform Providers: For hosting our online store and providing essential functionalities.

  • Payment Processors: To securely process your payments.

  • Shipping and Logistics Partners: To facilitate order fulfillment and delivery.

  • Marketing and Advertising Partners: To help us run marketing campaigns, deliver targeted advertising, and manage email and SMS communications.

  • Analytics Providers: To help us understand website usage and improve our services.

  • Customer Support and CRM Providers: To manage customer inquiries and relationships effectively.

  • IT and Infrastructure Providers: For hosting, data storage, and technical support.

We enter into contractual agreements with these third-party service providers to ensure they process your data securely, confidentially, and in compliance with applicable data protection laws, including the DPDP Act 2023, and only for the specific purposes for which we share the data.

We may also disclose your information:

  • In case of a business transfer: If Mood Banana is involved in a merger, acquisition, restructuring, or sale of assets, your personal data may be transferred as part of that transaction.

  • For legal reasons: If required by law, regulation, legal process, or governmental request, or to protect our rights, property, or safety, or that of others.

5. Cookies and Tracking Technologies We use cookies, web beacons, and similar tracking technologies to enhance your Browse experience, analyze site traffic, and for marketing purposes.

  • Essential Cookies: Necessary for the Platform to function (e.g., enabling secure login, shopping cart functionality).

  • Performance/Analytics Cookies: Help us understand how you use the Platform, identify errors, and improve performance.

  • Functionality Cookies: Enable enhanced personalization and remembering your preferences.

  • Targeting/Advertising Cookies: Used to deliver relevant advertisements to you and measure the effectiveness of our campaigns.

When you first visit our Platform, you will be presented with a cookie consent banner allowing you to accept all cookies, manage your preferences, or decline non-essential cookies. You can also adjust your browser settings to refuse cookies or indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

6. Data Security We are committed to protecting your personal data. We implement reasonable and appropriate technical, administrative, and physical security measures to protect your personal data from unauthorized access, disclosure, alteration, and destruction. These measures include:

  • SSL Encryption: Our website uses Secure Socket Layer (SSL) encryption for secure transmission of data between your device and our servers. You can identify an encrypted connection by the lock symbol in your browser's address bar.

  • Secure Payment Processing: All payment transactions are handled by PCI DSS compliant third-party payment gateways (like Razorpay), ensuring the highest level of security for your financial data.

  • Access Controls: Limiting access to your personal data to only those employees, contractors, and agents who have a legitimate business need to access it.

  • Regular Security Audits: Conducting periodic security assessments and updates to maintain robust protection.

While we strive to use commercially acceptable means to protect your Personal Data, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security.

7. Data Retention We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, as outlined in this Privacy Policy, and to comply with our legal obligations. This period may vary depending on the type of data and the specific legal or business requirements. Once your data is no longer required for these purposes, it will be securely deleted or anonymized.

8. Your Rights as a Data Principal Under the Digital Personal Data Protection Act, 2023, and other applicable laws, you have certain rights concerning your personal data. To exercise any of these rights, please contact our Grievance Redressal contact point provided in Section 12 of this Policy.

  • Right to Access and Information: You have the right to obtain confirmation from us as to whether your personal data is being processed, and to access a summary of such processed data and our processing activities.

  • Right to Correction/Rectification: You have the right to request us to correct or update any inaccurate, incomplete, or outdated personal data we hold about you.

  • Right to Erasure: You have the right to request the erasure of your personal data, and we will comply without undue delay, provided that the data is no longer necessary for the purposes for which it was collected, or if there is no other legal basis for its retention. Please note that certain legal obligations may require us to retain some data even if you request deletion.

  • Right to Withdrawal of Consent: You have the right to withdraw your consent to the processing of your personal data at any time. Withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal. Please be aware that withdrawing consent may affect your ability to access certain features or services on the Platform.

  • Right to Grievance Redressal: You have the right to approach our designated contact for grievance redressal regarding any concerns about our data processing practices.

9. Children's Privacy Our Platform is strictly intended for individuals who are 21 years of age or older. We utilize an age verification pop-up on our Platform to help ensure compliance with this age restriction. We do not knowingly collect personal data from individuals under 21 years of age. If you are a parent or legal guardian and believe that your child under the age of 21 has provided us with personal data, please contact our Grievance Redressal contact point. We will take steps to promptly investigate and delete such information from our records. We encourage parents and legal guardians to educate minors about safe and responsible internet use.

10. International Data Transfers As Mood Banana utilizes global service providers (such as Shopify, Google, Meta, etc.), your personal data may be transferred to, stored, and processed in servers located outside of India. These countries may have data protection laws that differ from those in India. By using our Platform and providing your personal data, you acknowledge and consent to such international transfers. We ensure that such transfers are carried out with appropriate safeguards, including contractual clauses with our service providers, to maintain a level of data protection in line with the Digital Personal Data Protection Act, 2023, and best practices. We comply with the provisions of the DPDP Act 2023 regarding cross-border data transfers.

11. Changes to This Privacy Policy We may update our Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Policy. We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Platform after any modifications signifies your acceptance of the updated Privacy Policy.

12. Contact Us / Grievance Redressal If you have any questions, concerns, or grievances regarding this Privacy Policy or our data practices, or if you wish to exercise your rights as a Data Principal, please contact our Customer Service Team / Designated Contact Person at:

Email: contact@moodbanana.com Phone: +91 96193 66663 Address: Gala No. 1, Building No. 6, Gayatri Complex, Val, Bhiwandi, Maharashtra 421302, India.

We will respond to your queries and grievances as quickly as possible and in accordance with applicable law.